No more forcing yourself to use systems that feel like jamming a square peg into a round hole. No more needing to brainstorm systems or processes. No more tech troubleshooting. No more team management. Just waving your magic wand and all the logistics were ready for you in time for you to work your creative magic.
You started your business so you could create, innovate, and make an impact (while also making bank) — not to get lost in the operational chaos of managing your multi-passionate projects. Whether you're a course creator, service provider, coach, or agency owner, you know there's a better way to run your business. A way that doesn't require sacrificing your passion, your creativity, or your desire to work from anywhere.
what if the only thing you had to focus on in your business was creating + selling your offers?
let’s pause for a sec
Your business isn't just a business, it's your sandbox. Your place to play. You're the one falling down hyper-fixation induced rabbit holes that keep you up until 2 AM and next thing you know a product is made. Or a coaching program is born. Or a software is developed.
But you get overwhelmed by the idea of “all the things” that need to happen, and you need someone who can take your vision and turn it into a plan (and makes sure that plan actually happens) so you’re not the bottleneck to your own business.
You need someone who can look at the chaos and say, "Here's exactly what we need to do." Someone who doesn't just manage tasks, but understands the heart of your business and the clients you're trying to reach, and who can support you along the way. Someone who will protect you from saying yes to everything so you prioritize what matters.
you need a strategic partner that handles all the operations strategy so you can focus on the big picture vision
We don’t just execute tasks—we take responsibility for how your business operates so decisions don’t pile up, priorities are clear, and execution continues without you micromanaging.
Our approach is different.
So while work was being done, your brain never got to rest.
Your brain can’t get ‘organized’ no matter how hard you try and you forget decisions you’ve made in the past
You’ve tried creating clear quarterly plans, only to throw them out the second you actually start executing them
You’ve tried implementing systems in the past, but you avoided them like the plague
If you’re neurodivergent, this probably sounds familiar:
You want someone you can delegate the entire operations department of your business to so you can actually outsource the mental load it’s taking up in your head.
You don’t want just another project manager or assistant.
All of your systems + processes live inside of your own head, because you can't be bothered to write them down or try to get them documented
Nina from She knows seo
"I took a month off my business and basically left her to run the show, and felt totally comfortable doing so after just a couple months. She's always up for a challenging project or random new idea I have, but also helps me set business boundaries so I don't over do it. Before I brought Alex on, I often felt stuck by all of the things I needed to do. Alex came in, cleaned things up, helped me automate things I didn't even realize could be automated, and organized my chaotic systems so they're easily searchable and adjustable."
an operations management retainer for creators, coaches, and service providers seeking refuge from the day-to-day maintenance of their business
Smooth sailing operations management retainer
the service
this is where you’ll brain dump all the things you’ve been wanting to get off your plate and turn your vision into reality. we’ll dissect your entrepreneurial brain, audit your tech stack, and learn the unique in's and out's of your online business. your team members, your current SOPs and project management systems (or lack there of), your offers, your ideal work schedule - we'll dive through it together.
phase one
the operations audit
after I've collected everything I need to know about your business, we'll make a game plan for the next upcoming quarter. this includes launch strategy, internal projects to prioritize, areas of your business you want to delegate, and goals for the upcoming quarter. we’ll make sure you have plenty of creative whitespace in case we need to pivot quick.
phase two
the quarterly plan
while I roll up my sleeves and get to work, you do what you do best. the high-level, creative tasks that allow you to be the business owner you were dreaming of. without the sweat of making sure things are happening when they're supposed to.
phase three
the execution
at the end of the quarter, we'll review ,launch performance, and assess the goals we set in phase two. from there, we'll rinse and repeat the 4 phases for the next quarter, setting you up for success while integrating the lessons + reflections we learn.
phase four
the review + assess
the process
what's included in this retainer
scope of services
🚀 Launch management
📅 Executive assistance
💰 Affiliate team management
💻 Digital product suite maintenance
think of this list as a menu of options in ways we can support you, customized specifically to your business
I've been managing the behind-the-scenes operations of 6- and 7-figure online businesses since 2018. I have a deep passion for helping ambitious creatives embrace their location independence so you can spend your time doing fun things, without the stress of leaving your business behind.
I’ve built and managed the operational infrastructure behind multiple 6‑ and 7‑figure businesses—and I’ve consistently seen revenue left on the table due to overcomplicated systems, funnels, and workflows.
My team is here to help experienced creators and founders get more predictable results using repeatable, sustainable systems that optimize what they’re already doing.
I'm Alex, your new COO
hey there!
You value detail-orientation, but have a hard time achieving/maintaining it yourself.
You’re curious, experimental + you like to try new things
You’re ready to focus more on the ‘what’ vs. the ‘how’.
You're ready for a clear system of planning + executing in your business, and you're done with feeling like a chicken with your head cut off.
You want things to be organized + you’re willing to learn the systems to maintain organized operations
You want to not think about things getting done in your business.
not sure if we're a good fit? here's a few ways to know:
Sachi from the crna club
"Alex is easy to work with, motivated, and extremely skilled at helping me keep organized and keep things moving! She has been an absolute asset to my business and she has completely changed our day to day operations. I have no hesitation recommending her if you are feeling disorganized, frazzled, or like you need extra support with day to day tasks and operations management. She has truly become a vital part of our business!"
tech we specialize in
the softwares
plus many more! just not Hubspot
CHOSEN TO REMAIN ANONOMYOUS
When I started working with Alex, I had systems that were outdated and was scaling fast. Alex updated all of our systems, created new ones of her own initiative consistently, took on a leadership role with team members and was even able to manage the entire business with no sales, operations, or client delivery stopping when I had to take an unexpected emergency medical leave. Highly recommend her services!
What is your payment schedule?
You'll receive an invoice on the 1st or 15th of the month. You will decide which date during the onboarding process.
What is content production management?
This is management for your content marketing operations. We don't create content for you, but we can repurpose content that you already have to increase your reach. This includes management of any team members you have that produces your content (copywriter, social media manager, podcast editor, etc.)
Where do we communicate on a regular basis?
We will communicate via your own Slack workspace. If you don't have Slack setup for your business, we will setup one for you.
Is this service an OBM or VA position?
Both! This service includes completion of all operational tasks for your online business. So take this into account when selecting your hourly package!
What is the commitment?
You commit in 3 month cycles so we can go through your entire quarterly plan from start to finish. Then we transition to monthly renewals.
How do you maintain operations when you/your team takes time off?
We plan work intentionally so time off does not disrupt day‑to‑day operations or project progress. Systems, documentation, and ownership are in place ahead of time. If a true emergency arises, Alex is available via text message. Because of how we structure operations, emergencies are rare.
the answers to your questions
What does your onboarding process look like?
First we’ll hop on a call together to make sure we’re a good fit. Then, we’ll send over a custom slide deck detailing how we think we can best support you. Once we’ve finalized the agreement, you’ll sign the contract, pay the first months invoice, and go through our quarterly planning process.
What if I don't have a project management system setup?
You're in the perfect place for us to get started in working together!! Together we'll get you setup on an intuitive and easy to use PM system in ClickUp to manage your tasks and projects.
What's NOT included in this retainer?
We're not launch or content strategists, bookkeepers, copywriters or graphic designers, or community managers (outside of customer service requests). We don't help you with delivery of services for your clients.
Am I working with one person or a team?
You will have one point of contact (Alex). Behind the scenes, we tap into a delivery support team as needed to maximize efficiency and results, and they might pop in from time to time. But don’t worry, they’re super cool people and you’ll love them.
Ashli Pollard from Team AP Consulting
"Alex hopped right into my business with the same initiative, care, curiosity, and ambition for my business that I have, which is really saying something. She's consistently wondering how we can make things better, how she can make my life easier, and genuinely can read my mind for what I need. She's not someone at all to just check off a box on a task and call it a day. Instead she wants to research how to make things better, what she can optimize, or brings me - not just creative solutions - but solutions she's had in place for months and I didn't even know. She's truly incredible!"
